Architecture and methods for promotion optimization
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United States of America Patent
Stats
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May 29, 2018
Issued Date -
N/A
app pub date -
Mar 13, 2014
filing date -
Mar 13, 2013
priority date (Note) -
In Force
status (Latency Note)
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Abstract
Methods and apparatus for implementing forward looking optimizing promotions by administering, in large numbers and iteratively, test promotions formulated using highly granular test variables on purposefully segmented subpopulations. The responses from individuals in the subpopulations are received and analyzed. The analysis result is employed to subsequently formulate a general public promotion. The test promotions may be repeated continually and iteratively with different test promotions and/or different subpopulations to continue to uncover advantageous correlations between segmentation criteria, test promotion variables, and consumer response and/or to keep up with consumer changing taste.
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Family
Country | kind | publication No. | Filing Date | Type | Sub-Type |
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- 15 United States
- 10 France
- 8 Japan
- 7 China
- 5 Korea
- 2 Other
Patent Owner(s)
- EVERSIGHT, INC.
International Classification(s)
Inventor(s)
Inventor Name | Address | # of filed Patents | Total Citations |
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Moran, David | Palo Alto, US | 29 | 243 |
# of filed Patents : 29 Total Citations : 243 |
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- 1 Citation Count
- H04N Class
- 27.70 % this patent is cited more than
- 7 Age
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