Programming optimization utilizing a framework for audience rating estimation

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United States of America Patent

PATENT NO 9922341
APP PUB NO 20170064395A1
SERIAL NO

14842817

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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The television program scheduling system receives from one or more published data sources, historical audience data for previous telecasts of the shows on one or more television networks, and calibrates a model for audience rating estimation based on the historical audience data. The calibrated model for audience rating estimation may be utilized to generate estimates or projections of audience in the future. The television program scheduling system may generate an optimal schedule assignment of the shows to time periods that maximizes total resulting estimated audience based on the calibrated model for audience rating estimation. The generation utilizes a time expanded network in which each node represents an assignment of a show to a specific time period, with a specific stacking, and preceded by a lead-in show, and a feasible transition between two nodes represents a valid transition between two shows.

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Patent Owner(s)

Patent OwnerAddress
TURNER BROADCASTING SYSTEM INCONE CNN CENTER ATLANTA GA 30303

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Carbajal, Orozco José Antonio Atlanta, US 16 69
Chaar, Wassim Samir Coppell, US 26 97
Williams, Peter Alexander Atlanta, US 11 50

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