Real-time audience measurement system
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United States of America Patent
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Jan 30, 2018
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N/A
app pub date -
Oct 23, 2008
filing date -
Oct 23, 2008
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Abstract
Techniques for real-time audience measurement are provided. The techniques include instant message protocol in a DVR environment to obtain real-time audience measurement data to modify the scheduled recording time of a media content in real-time, to bookmark in real-time, and to gather audience ratings on commercials and viewership in real-time.
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