Targeting customer segments

Number of patents in Portfolio can not be more than 2000

United States of America Patent

PATENT NO 9881320
SERIAL NO

14289118

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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Systems, methods, and computer-readable storage media for targeting segments of customers. A system maps users to targeting segments based on a respective purchase history of the users, and receives a segment identifier from a server, the segment identifier to be associated with a targeting segment from the targeting segments for anonymously identifying the targeting segment. Next, the system associates the segment identifier with the targeting segment and users mapped to the targeting segment, and sends, to the server, the segment identifier and unique user identifiers of the users mapped to the targeting segment associated with the segment identifier, the unique user identifiers masking respective identities of the users from the server and the segment identifier masking an identity of the targeting segment associated with the segment identifier. The system then instructs the server to deliver selected invitational content to at least one unique user identifier associated with the segment identifier.

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Patent Owner(s)

Patent OwnerAddress
APPLE INCONE APPLE PARK WAY CUPERTINO CA 95014

International Classification(s)

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  • 2014 Application Filing Year
  • G06Q Class
  • 12561 Applications Filed
  • 8002 Patents Issued To-Date
  • 63.71 % Issued To-Date
Click to zoom InYear of Issuance% of Matters IssuedCumulative IssuancesYearly Issuances201420152016201720182019202020212022202320240255075100

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Alsina, Thomas Mountain View, US 149 2758
Joshi, Sagar A San Jose, US 10 48
Sundaresan, Subash Fremont, US 16 349
Wilson, David T Campbell, US 37 1001

Cited Art Landscape

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Patent Citation Ranking

  • 3 Citation Count
  • G06Q Class
  • 30.77 % this patent is cited more than
  • 7 Age
Citation count rangeNumber of patents cited in rangeNumber of patents cited in various citation count ranges243984301 - 1011 - 2021 - 3031 - 4002.557.51012.51517.52022.52527.53032.53537.54042.5

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