System, methods and computer products for determining affinity to a content creator
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United States of America Patent
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Oct 24, 2017
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app pub date -
Nov 17, 2015
filing date -
Nov 17, 2015
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Abstract
Affinity scores are computed for a plurality of user accounts, each affinity score quantifies an affinity of a user account to a content creator of one or more digital objects hosted in a content hosting platform. Each affinity score is computed by collecting interaction data for the user account corresponding to the content creator, normalizing the collected interaction data using a total activity data of the user account on the content hosting platform and attribute data associated with the content creator, and generating the affinity score using the normalized interaction data.
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