System and method for brand monitoring and trend analysis based on deep-content-classification

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United States of America Patent

PATENT NO 9792620
SERIAL NO

14955788

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Abstract

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A system and method for matching an advertisement item to a multimedia content element based on sentiments. The method comprises: extracting at least one multimedia content element from a web-page requested for display on a user node; generating a signature for each of the at least one multimedia content element, wherein each signature represents a concept, wherein each concept is an abstract description of one of the at least one multimedia content element; correlating the concepts of the generated signatures to determine a context of the at least one multimedia content element, wherein the context indicates at least a brand sentiment; searching for at least one advertisement item based on the signatures and the context; and causing a display of the at least one advertisement item within a display area of the web-page.

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Patent Owner(s)

Patent OwnerAddress
CORTICA LTDMONTIFIORE 39 ST TEL AVIV 6520108

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Odinaev, Karina New York, US 233 2407
Raichelgauz, Igal New York, US 300 3578
Zeevi, Yehoshua Y Haifa, IL 185 3882

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