Systems and methods for searching based on information in commercials

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United States of America Patent

PATENT NO 9635418
SERIAL NO

15257090

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ATTORNEY / AGENT: (SPONSORED)

Importance

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Abstract

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A system that incorporates teachings of the subject disclosure may include, for example, determining that a commercial segment of media content, including a video portion and an audio portion, contains neither metadata nor close captioning information. I response to determining that the commercial segment contains neither metadata nor close captioning information, advertised program content is identified based on the video portion, the audio portion or both. Alternative media content is identified based on the advertised program content. Other embodiments are disclosed.

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Patent Owner(s)

Patent OwnerAddress
AT&T INTELLECTUAL PROPERTY I L P754 PEACHTREE STREET SUITE 7C ATLANTA GA 30308

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Cansler, James Pflugerville, US 44 496
Scott, Charles V Austin, US 23 42
White, Scott Austin, US 305 5445

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