System and methods for analyzing content engagement in conjunction with social media

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United States of America Patent

PATENT NO 9609386
SERIAL NO

14133067

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Abstract

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Various embodiments disclose a system and methods for media content analysis based at least in part upon social media data. In some embodiments, a computer system may identify social media messages corresponding to televised content. For example, following the uploading of a television show (or advertisement) to an Internet website, or transmission across a television network, viewers and non-viewers of the show may begin commenting upon the show. The system may correlate the number of viewers of the show with the social media messages to generate one or more metrics describing relations between the show's viewership and the show's social media effects.

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Patent Owner(s)

Patent OwnerAddress
COMSCORE INC11950 DEMOCRACY DRIVE SUITE 600 RESTON VA 20190
PROXIMIC LLC11950 DEMOCRACY DRIVE SUITE 600 RESTON VA 20190
RENTRAK CORPORATION11950 DEMOCRACY DRIVE SUITE 600 RESTON VA 20190

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Goerlich, Bruce Forest Hills, US 14 353
Vinson, Michael Piedmont, US 25 1006
Yazdani, Amir Portland, US 25 579

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