Systems and methods for displaying digital content and advertisements over electronic networks
Number of patents in Portfolio can not be more than 2000
United States of America Patent
Stats
-
Feb 14, 2017
Grant Date -
Aug 1, 2013
app pub date -
Nov 5, 2012
filing date -
Jan 27, 2012
priority date (Note) -
In Force
status (Latency Note)
Importance
Abstract
System and methods are provided for analyzing and displaying digital content and advertisements over electronic networks. In accordance with one implementation, a method is provided that calculates, using at least one processor, an engagement metric (including, for example, click probability) for a specific combination of time, promotion slot, and user segment, for an individual promotion of a set of promotions, and calculates a value of a landing page associated with the promotion. The method then can multiply the engagement metric and the value to determine the valuation of the promotion. The method can operate recursively by using previous calculations in later runs of the same method.
First Claim
Family
International Classification(s)
Cited Art Landscape
Patent Citation Ranking
Recipient Email Address
Recipient Email Address
Comment
Recipient Email Address
Add to Portfolio(s)
To add this patent to one, or more, of your portfolios, simply click the add button.
This Patent is in these Portfolios:
Add to additional portfolios:
Last Refreshed On:
Changes done successfully