Method and system for determining on-line influence in social media
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United States of America Patent
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Jan 26, 2016
Grant Date -
Nov 12, 2009
app pub date -
May 7, 2009
filing date -
May 7, 2008
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Abstract
A method and system for determining on-line influence in social media is disclosed. A recursive site influence modeling module computes a site influence from aggregated viral properties of content hosted by the site and further integrates, in the formulation of the site influence model, the influence of commentors, commenting on the hosted content, and the influence of individuals cited in the content. The influence of the commentors and individuals is calculated by aggregating viral properties of related content and as well by taking into account the influence of outlets owned by the commentors and the individuals.
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