Message customization
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United States of America Patent
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Oct 20, 2015
Grant Date -
N/A
app pub date -
Jun 26, 2014
filing date -
Jun 26, 2014
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Abstract
A communications hub receives a messaging job creation request sent over a network connection. The messaging job creation request includes a destinations uniform resource locator (“URL”) plus an inline contents list containing content specifiers, a contents URL plus an inline destinations list containing recipient specifiers, or a destinations URL plus a contents URL. The destinations URL identifies a list of recipient specifiers, each with a delivery address and mode. The contents URL identifies content specifiers for content to be delivered. Some recipient specifiers include merge fields for merging values into message contents. The contents URL itself may include a merge field for merging to obtain a merged contents URL which then identifies a content specifier location. The URLs and the merge fields can appear in various combinations, thereby supporting flexible message customization without hindering bulk messaging.
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