Method and system for realizing interaction of embedded data in multimedia

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United States of America Patent

PATENT NO 9049498
APP PUB NO 20100325243A1
SERIAL NO

12521333

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Abstract

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Techniques for realizing interactive information through multimedia are described to solve the problem in the prior art that a server can-not be accessed directly through a multimedia advertisement in multimedia. One embodiment of the techniques includes: a user terminal configured to parse and play the multimedia file to obtain the interactive information in the multimedia file. The user terminal accesses the server upon the trigger of the interactive information by the user. The techniques can be used to access the server through the interactive information in multimedia, and enables the transaction with the server more convenient and quickly.

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Patent Owner(s)

Patent OwnerAddress
YANG XIAODONGNANJING TONGREN HOSPITAL NO 2007 JIYIN AVENUE JIANGNING DISTRICT NANJING CITY JIANGSU PROVINCE 211102 NANJING CITY JIANGSU PROVINCE 211102

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Gao, Xiang Beijing, CN 294 2477
Zhang, Dezhi Beijing, CN 35 192
Zhang, Wenping Beijing, CN 27 153

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