Systems and methods for providing product information over a carrier wave
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United States of America Patent
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Sep 11, 2012
Issued Date -
N/A
app pub date -
Sep 13, 2010
filing date -
Feb 8, 2005
priority date (Note) -
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Abstract
A customer relationship management (CRM) method using IBOC-radio signals is provided. A message in the radio signal is parsed to obtain a key. The key is compared to a plurality of stored keys. When the received key matches a stored key, a data structure associated with the message is outputted. A device comprising a lookup table with a plurality of stored keys, a tuner unit that receives a CRM in an IBOC signal, and a controller in electrical communication with the lookup table and tuner is provided. The controller comprises (i) instructions for comparing a key in the CRM to one or more stored keys in the plurality of stored keys and (ii) instructions for permitting the display of a display text associated with the received key when there is a match between the received key and a key in the plurality of stored keys.
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