Method and system for adding advertisements over streaming audio based upon a user profile over a world wide area network of computers

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United States of America Patent

PATENT NO 6684249
SERIAL NO

09579650

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Abstract

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A method for inserting advertisements into streaming audio for transmission over a world wide network of computers. The method includes transmitting audio data from a first server location to a client location. The audio data include a flag and audio content data. The method also includes monitoring the audio data and identifying the flag on the audio data. A step of inserting an advertisement, which is based upon a user profile, into the audio data based upon the flag is also included. The method also outputs the audio content data comprising the advertisement.

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Patent Owner(s)

Patent OwnerAddress
BENHOV GMBH LLC2711 CENTERVILLE RD SUITE 400 WILMINGTON DE 19808

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Bolas, Mark T Mountain View, CA 37 1319
Frerichs, David J Mountain View, CA 4 314
McDowall, Ian E Woodside, CA 126 2839

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