Method and system for analyzing advertisements delivered to a mobile unit
Number of patents in Portfolio can not be more than 2000
United States of America Patent
Stats
-
Nov 11, 2003
Grant Date -
Aug 1, 2002
app pub date -
Jul 5, 2001
filing date -
Aug 7, 2000
priority date (Note) -
In Force
status (Latency Note)
Importance
Abstract
Accurate location information about a mobile telecommunication transceiver is used to generate advertising content responsive to a user approaching the location of a business. This advertising content is tailored to the user's preferences and the particular business involved. Once the advertising content is delivered, the position of the user is monitored to track the effectiveness of the advertisement. If the user enters the business' store and/or makes a purchase, the advertisement is logged as having been successful. If the user does not enter the store within a predetermined period of time or moves away from the store, the advertisement is considered to have been ineffective.
First Claim
Family
International Classification(s)
Cited Art Landscape
Patent Citation Ranking
Recipient Email Address
Recipient Email Address
Comment
Recipient Email Address
Add to Portfolio(s)
To add this patent to one, or more, of your portfolios, simply click the add button.
This Patent is in these Portfolios:
Add to additional portfolios:
Last Refreshed On:
Changes done successfully