METHODS AND APPARATUS TO ESTIMATE POPULATION REACH FROM MARGINAL RATINGS

Number of patents in Portfolio can not be more than 2000

United States of America

APP PUB NO 20240397148A1
SERIAL NO

18670876

Stats

ATTORNEY / AGENT: (SPONSORED)

Importance

Loading Importance Indicators... loading....

Abstract

See full text

Methods, apparatus, systems, and articles of manufacture are disclosed to estimate population reach from marginal ratings. An example apparatus includes means for iteratively converging on an output estimate of a reach of media for a total population audience and means for outputting the estimate of the reach for the total population audience.

Loading the Abstract Image... loading....

First Claim

See full text

Family

Loading Family data... loading....

Patent Owner(s)

Patent OwnerAddress
THE NIELSEN COMPANY (US) LLC85 BROAD STREET NEW YORK NY 10004

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Daemen, Ludo Duffel, BE 54 511
Morgan, Michael D Bartlett, US 88 4012
Murphy, Edward North Stonington, US 90 876
Sheppard, Michael Holland, US 190 2031
Sullivan, Jonathan Hurricane, US 222 1450

Cited Art Landscape

Load Citation

Patent Citation Ranking

Forward Cite Landscape

Load Citation