A cargo management system for a motor vehicle. In one form the system includes a pair of side rails adapted to be secured in spaced apart relation to one another within a bed of a pickup truck. A cross bar assembly is supported at its opposite ends to the side rails so as to be suspended above a floor of the bed of the pickup truck. The cross bar assembly includes a cross bar component that has a plurality of parallel arranged channels extending along the length thereof. The channels can each be used to secure various forms of accessory attachments and/or tie down components to the cross bar assembly, thus significantly enhancing the utility of the cross bar assembly. In one form the cross bar component is rectangularly shaped when viewed in cross section, with a separate channel formed on each of the four distinct surfaces of the cross bar component.

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