SALES ACTIVITY SUPPORT APPARATUS AND SALES ACTIVITY SUPPORT METHOD
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United States of America Patent
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Issued Date -
Dec 28, 2023
app pub date -
Feb 28, 2023
filing date -
Feb 28, 2023
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Abstract
A sales activity support apparatus 100 is configured including a storage device 101 that holds pieces of information on a sales target organization and a sales activity and an arithmetic device 104 that calculates a predicted value of a KPI by applying information in the pieces of information other than part of the pieces of information to a KPI prediction model, calculates a weight corresponding to a degree by which the predicted value exceeds a track record value for the sales activity, generates a policy value determination model through learning based on the organization information, the KPI, and the weight, determines the policy value by applying the organization information to the determination model, determines an unweighted policy value by applying the organization information to a determination model learned with no weight applied, and outputs them.
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