ONLINE ADVERTISING TRACKING
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United States of America Patent
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Issued Date -
Feb 16, 2023
app pub date -
Dec 23, 2020
filing date -
Dec 23, 2020
priority date (Note) -
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Abstract
A verification system is provided that can enable tracking of online advertisements with successful sales of goods or services. The system can receive an advertisement tag as part of a request by a user relating to the product or service, the advertisement tag comprising an identity of a publisher of an advertisement regarding a product or service offered by a vendor, the publisher being different from the vendor; determine a contribution of the publisher's advertisement to the request; and update a set of transaction data structures in an electronic record to associate the identified publisher and contribution with the request.
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