METHODS AND APPARATUS TO DETERMINE WEIGHTS FOR PANELISTS IN LARGE SCALE PROBLEMS

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United States of America Patent

APP PUB NO 20210049618A1
SERIAL NO

17087374

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Abstract

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Methods and apparatus to solve for a minimum variance solution for a constrained weight problem in a scalable and memory efficient manner are disclosed. An example instructions cause a machine to at least store a constraint matrix and a population matrix into a memory, the constraint matrix representing demographics associated with a plurality of panelists in a population, the population matrix representing second demographics of the population; determine a linear system based on a set of constraints including the constraint matrix and the population matrix; determine a solution to the linear system by determining an inverse of a first matrix of the linear system; and output a resultant set of weights based on the solution, the resultant set of weights satisfying the set of constraints.

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Patent Owner(s)

Patent OwnerAddress
THE NIELSEN COMPANY (US) LLC85 BROAD STREET NEW YORK NY 10004

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Donato, Paul New York, US 31 1011
Lipa, Peter Tuscon, US 64 425
Reid, Matt Alameda, US 7 122
Sheppard, Michael Holland, US 190 2031
Sullivan, Jonathan Hurricane, US 222 1450
Terrazas, Alejandro Santa Cruz, US 89 600

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