Online ad detection and ad campaign analysis

Number of patents in Portfolio can not be more than 2000

United States of America Patent

PATENT NO 10891632
APP PUB NO 20180060882A1
SERIAL NO

15806091

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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Metrics for online ads are captured by parsing web pages to identify ad beacons containing information identifying whether the online ads are for a particular client. These metrics are used to determine key performance indicators for auditing and competitor analysis for an online ad campaign.

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Patent Owner(s)

Patent OwnerAddress
ACCENTURE GLOBAL SERVICES LIMITED3 GRAND CANAL PLAZA GRAND CANAL STREET UPPER DUBLIN 4

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Figg, Matthew Campbell, AU 5 170
Holman, Jarred Wynn Vale, AU 4 168
Kellett, Peter Kilburn, AU 8 172
Kirkby, Stephen Denis Unley, AU 18 501

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