Electronic apparatus and method of operating the same

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United States of America Patent

PATENT NO 10616631
SERIAL NO

15665797

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Abstract

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An electronic apparatus including a communication interface, a display, a memory configured to store one or more instructions, and a processor configured to execute the one or more instructions stored in the memory, wherein, when executed, the one or more instructions cause the processor to receive, based on a fingerprint extracted from content displayed on the display, information of a first broadcast channel corresponding to the content from a server and recognize the first broadcast channel corresponding to the content, in response to determining that a broadcast schedule of a replacement target existing advertisement is included in a broadcast schedule of the first broadcast channel, download a replacement advertisement from the server based on a start point of the replacement target existing advertisement, and reproduce the replacement advertisement at an advertisement time of the replacement target existing advertisement of the first broadcast channel.

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Patent Owner(s)

Patent OwnerAddress
SAMSUNG ELECTRONICS CO LTD129 SAMSUNG-RO YEONGTONG-GU GYEONGGI-DO SUWON-SI 16677

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Choi, Yoon-hee Seoul, KR 56 719
Jung, Tae-ung Hwaseong-si, KR 17 219
Wen, Wei Beijing, CN 64 209
Yeo, Hae-dong Suwon-si, KR 12 91

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