COMPETITOR TREND-BASED SOCIAL CONTENT IDEATION
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United States of America Patent
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app pub date -
Aug 1, 2016
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Aug 1, 2016
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Abstract
Systems and methods provide for generating publication pitches based on social trends identified on social networks. Pieces of social data associated with one or more competitor assets are obtained. The pieces of social data, particularly the engagement data associated therewith, are analyzed to identify one or more social trends. A content query is generated based on the identified social trends, and processed to obtain one or more pieces of relevant content from content-rich data sources. The obtained relevant content, or portions thereof, is utilized to generate one or more publication pitches that are based on the social trends identified on the social networks. Selected publication pitches can then be scheduled for publication on select social networks in accordance with identified social trends.
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