PROVIDER IDENTIFIER ANNOUNCEMENT INSERTION

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United States of America Patent

SERIAL NO

15210137

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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A system includes a playlist manager configured to generate a media stream at a device associated with a provider. The media stream includes multiple content items. The playlist manager is also configured to assign a priority ranking to each of a plurality of provider identifier announcements based on one or more selection criteria. Each of the plurality of provider identifier announcements identifies the provider. The playlist manager is further configured to insert a provider identifier announcement of the plurality of provider identifier announcements in the media stream based on the priority ranking and one or more campaign criteria of a campaign associated with the provider identifier announcement. The one or more campaign criteria include at least one of a campaign start time, a campaign end time, or a frequency of inserting the provider identifier announcement in the media stream. Other aspects are also disclosed.

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Patent Owner(s)

Patent OwnerAddress
BANK OF AMERICA N A AS SUCCESSOR COLLATERAL AGENTMAC LEGAL DEPT NC1-001-05-45 101 NORTH TRYON STREET 5TH FLOOR CHARLOTTE NC 28255

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Sult, Ryan R Fairfield, US 5 157
Walden, Marcel Henry Brooklyn, US 1 4

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