SPECIFYING MEDIA CONTENT PLACEMENT CRITERIA

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United States of America Patent

SERIAL NO

15604275

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Abstract

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To control advertisement or other media content placement in content, content owners or other interested parties may include ad or media content placement metadata in the content item. Media content placement metadata may provide specifications such as a maximum media content (e.g., ad) duration, media content rating, media content size, payment information, placement location on a screen (i.e., for videos or images) and the like. The media content metadata may be extracted and used to retrieve matching media content such as advertisements for inclusion during play of a corresponding content item.

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Patent Owner(s)

Patent OwnerAddress
RPX CORPORATION4 EMBARCADERO SUITE 4000 SAN FRANCISCO CA 94111

International Classification(s)

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  • 2017 Application Filing Year
  • G06Q Class
  • 16857 Applications Filed
  • 9579 Patents Issued To-Date
  • 56.83 % Issued To-Date
Click to zoom InYear of Issuance% of Matters IssuedCumulative IssuancesYearly Issuances2017201820192020202120222023202420250255075100

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
PORIO, Jyrki Tauno Johannes Vantaa, FI 4 67
TEINILA, Jaakko Juhani Espoo, FI 1 5
WANG, Ye-Kui Tampere, FI 921 16092

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Patent Citation Ranking

  • 5 Citation Count
  • G06Q Class
  • 5.26 % this patent is cited more than
  • 8 Age
Citation count rangeNumber of patents cited in rangeNumber of patents cited in various citation count ranges167211101 - 1011 - 2021 - 3031 - 4081 - 9091 - 10000.511.522.533.544.555.566.577.5

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