METHOD AND DEVICE FOR CONTROLLING DISPLAYING OF MEDIA OBJECT AND MEDIA OBJECT DISPLAY SYSTEM

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United States of America Patent

SERIAL NO

15122600

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Abstract

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The disclosure provides a method and device for controlling displaying of a media object and a media object display system. The method includes: updating a consumed value of the media object based on a current click on the media object by a user after the user clicks the media object; performing a determination based on the consumed value of the media object and a pre-stored budget of the media object; and generating and sending an offline message for instructing a related system to perform an offline processing on the media object when the consumed value of the media object is determined to reach the budget. The method reduces the overall delay, improves the accuracy in controlling the media object display according to the budget, and decreases the waste of system resources caused by redundant processing.

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Patent Owner(s)

Patent OwnerAddress
BEIJING BAIDU NETCOM SCIENCE AND TECHNOLOGY CO LTD2 \/ F BAIDU BUILDING 10 SHANGDI 10TH STREET HAIDIAN DISTRICT BEIJING 100085 BEIJING CITY BEIJING CITY 100085

International Classification(s)

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Li, Hengyu Beijing, CN 14 105
Peng, Jun Beijing, CN 120 1029

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