CONTENT DISTRIBUTION INCLUDING ADVERTISEMENTS
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United States of America Patent
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Issued Date -
Feb 23, 2017
app pub date -
Jun 30, 2016
filing date -
Sep 13, 2012
priority date (Note) -
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Abstract
Methods, devices, and computer program products are provided to enhance viewing of an entertainment content in the presence of advertisements. At a compliant device, at least a portion of an entertainment content is received and content policy information associated with the received entertainment content is obtained. The content policy information relates to presentation of one or more advertisements during a specific release window of the entertainment content. Such content policy information can be ascertained through one or both of: extraction of watermarks that are embedded in the one or more advertisements or the entertainment content, and computation and matching of fingerprints associated with the one or more advertisements or the entertainment content. Based on the content policy information, presentation of the one or more advertisements is triggered before allowing presentation of advertisement-free playback of the entertainment content, or simultaneous with presentation of the entertainment content.
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