METHODS AND APPARATUS TO IDENTIFY REMOTE PRESENTATION OF STREAMING MEDIA

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United States of America Patent

APP PUB NO 20160066005A1
SERIAL NO

14473455

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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Methods and apparatus to identify remote presentation of streaming media are disclosed. An example method includes determining a first identification of streaming data transmitted to a streaming media device. A second identification of media presented by a media presentation device is determined. The first identification is compared to the second identification to determine whether first media identified by the first identification matches second media identified by the second identification. In response to determining that the first media matches the second media, a panelist associated with at least one of the streaming media device and the media presentation device is credited as having been presented the first media by the media presentation device on behalf of the streaming media device.

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Patent Owner(s)

Patent OwnerAddress
THE NIELSEN COMPANY (US) LLC85 BROAD STREET NEW YORK NY 10004

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Davis, Jeremey M New Port Richey, US 57 151
McCulley, Derrick Tampa, US 10 51
Ramaswamy, Arun Tampa, US 262 10305

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