Identifying A Product Placement Opportunity Within A Screenplay
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United States of America Patent
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Dec 3, 2015
app pub date -
Aug 8, 2015
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Dec 20, 2013
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Various embodiments are directed towards a computer-implemented method and system that analyzes screenplays to identify and score opportunities for product placements. In certain embodiments the method uses natural language speech recognition or other speech processing techniques to identify product placement opportunities. The method initially scans or processes the text in a screenplay to identify significant nouns and actions that equate to opportunities. It then applies a grammar to generate a score for some or all of the opportunities.
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