SYSTEMS AND METHODS FOR USING VIDEO METADATA TO ASSOCIATE ADVERTISEMENTS THEREWITH

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United States of America Patent

APP PUB NO 20150245111A1
SERIAL NO

14707440

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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A system for using metadata from a video signal to associate advertisements therewith, comprising (i) a segmentation system to divide the video signal into video clips, (ii) a digitizing system for digitizing the video clips, (iii) a feature extraction system for extracting audio and video features from each video clip, associating each audio feature with respective video clips, associating each video feature with respective video clips, and saving the audio and video features into an associated metadata file, (iv) a web interface to the feature extraction system for receiving the video clips, and (v) a database, wherein video signals and associated metadata files are stored and indexed, wherein the associated metadata file is provided when a video player requests the corresponding video signal, enabling selection of a relevant advertisement for presentment in conjunction with respective video clips based on the associated audio and video features of the respective video clip.

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Patent Owner(s)

Patent OwnerAddress
TIVO SOLUTIONS INCTWO CIRCLE STAR WAY SAN CARLOS CA 94070

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Berry, Matthew G Raleigh, US 14 761
Eckstrom, Schuyler E Beaufort, US 7 259
Segars, Albert L Beaufort, US 4 161
Weinberger, Benjamin J Durham, US 7 226

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