Methods and Apparatus to Generate Product Recommendations
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United States of America Patent
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Issued Date -
Jul 9, 2015
app pub date -
Jan 6, 2014
filing date -
Jan 6, 2014
priority date (Note) -
Abandoned
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Abstract
Methods and apparatus are disclosed to generate product recommendations. A disclosed example method involves generating an affinity rule based on a first set of characteristic values of first products associated with a transaction in response to receiving data identifying the first products associated with the transaction, and generating a product recommendation based on the first set of characteristic values, the product recommendation being indicative of a second product having a second set of characteristic values, the affinity rule identifying a second portion of the second set of characteristic values as having affinity with a first portion of the first set of characteristic values.
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