REVENUE DRIVEN TRAVEL REWARDS
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United States of America Patent
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Issued Date -
Jun 25, 2015
app pub date -
Dec 23, 2013
filing date -
Dec 23, 2013
priority date (Note) -
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Abstract
A method, apparatus and program product utilize a revenue driven approach for determining a travel loyalty reward. Both the availability and fare for a travel loyalty award may be determined dynamically based on inventory and revenue data. By doing so, travel loyalty awards may utilize inventory management and revenue management techniques to improve both the revenue realized from travel loyalty programs and customer satisfaction.
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