TARGETED ADVERTISING FOR BROADCASTED CONTENT
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United States of America Patent
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app pub date -
Nov 22, 2013
filing date -
Nov 22, 2013
priority date (Note) -
Abandoned
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Abstract
A server device may broadcast programming content; identify a received indication that a particular user device has received the programming content; determine device analytics information regarding the particular user device; identify, based on the device analytics information, targeted advertising for the particular user device; and output, to the particular user device, the identified targeted advertising. A user device may receive broadcasted programming content; present the broadcasted programming content; output an indication that the broadcasted programming content is being presented; receive targeted advertising that was generated based on the outputted indication; and present the targeted advertising in conjunction with the broadcasted programming content.
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