ORDERING POTENTIAL LEADS IN A LEAD QUEUE SYSTEM FOR A POOL OF ONE OR MORE REPRESENTATIVES
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United States of America Patent
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Issued Date -
Apr 9, 2015
app pub date -
Oct 3, 2013
filing date -
Oct 3, 2013
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Abstract
A system and method to prioritize leads for a pool of representatives is presented herein. Leads have corresponding lead profiles stored or referenced in a lead queue system. Each lead profile includes data that indicates how likely the corresponding lead is to purchase a good or service, or to take an offer. The lead queue system orders lead profiles, such that the highest lead profile corresponds to the lead that is estimated to be the most likely to purchase a good or service, or to take an offer. A lead profile may be updated automatically based, at least in part, on the actions of the corresponding lead. Additionally or alternatively, a lead profile may be updated manually by a representative, manager, or someone other than the corresponding lead. In response, the lead queue system updates the order of the lead profiles.
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