REDUCED FRAUD CUSTOMER IMPACT THROUGH PURCHASE PROPENSITY
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United States of America Patent
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Issued Date -
Oct 16, 2014
app pub date -
Apr 10, 2013
filing date -
Apr 10, 2013
priority date (Note) -
Abandoned
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Abstract
A method, system and computer program product for reduced fraud customer impact through purchase propensity is disclosed. A probability estimate of spending by a consumer in a merchant transaction category is computed based on historical transaction data and consumer profile data, and a propensity score for the merchant transaction is generated. The propensity score represents a propensity for the consumer to conduct the merchant transaction. The propensity score is combined in a fraud model operating in a real-time transaction stream. The fraud score can be adjusted in accordance with the propensity score.
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