METHOD AND SYSTEM FOR IDENTIFYING SETS OF SOCIAL LOOK-ALIKE USERS

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United States of America Patent

APP PUB NO 20140280237A1
SERIAL NO

13845512

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Abstract

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Systems and methods are disclosed for identifying a set of social look-alike users from a plurality of users. In an embodiment, a first set of users is selected from the plurality of users based, at least in part, on one or more characteristics associated with the plurality of users. A degree of similarity is determined between the first set of users and the plurality of users. The plurality of users is ranked based on the degree of similarity and thereafter the set of social look-alike users is determined based on the ranking.

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Behera, Prasanta Cupertino, US 9 144
Qin, Chao Sunnyvale, US 69 355
Qu, Yan Los Altos, US 52 686
Salkola, Markku Palo Alto, US 4 78
Zhu, Changyi San Jose, US 13 175

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