SHELF-LEVEL MARKETING AND POINT OF SALES ENRICHMENT
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United States of America Patent
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Issued Date -
Sep 18, 2014
app pub date -
Mar 18, 2014
filing date -
Mar 15, 2013
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Abstract
A user's mobile device is located to within a few feet of a specific location in a store or other business. From the user's profile, it is determined whether the user may be interested in a particular product sold in the store. A message is sent to the user's mobile device to lead the user to a position directly in front of the product on the shelf. The message may also include a coupon or other promotional material.
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