Social Networking System and Behavioral Web
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United States of America Patent
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Mar 15, 2013
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Aug 20, 2003
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Abstract
A mobile client that interfaces with one or more sets of entities listed including a social network. Machine learning technologies at a server analyze the content using statistical inference and data analytic techniques to splice in relevant advertising units in signal streams throughout the hierarchical stack. Processing can be completed on the wireless device or transitioned to the cloud.
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