GENERATING SYNTHETIC SENTIMENT USING MULTIPLE TRANSACTIONS AND BIAS CRITERIA
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United States of America Patent
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Nov 7, 2013
app pub date -
May 7, 2012
filing date -
May 7, 2012
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Abstract
A system is presented that provides sentiment analysis technology that takes into account the perspective or context of the individual or entity for which the sentiment analysis is being performed. Using multiple points of reference within a hierarchical head noun structure (containing head nouns of root terms and possibly dependent terms), the structure allows the system to return different outcomes depending on a user query specifying one or more head nouns to be taken as reference points for sentiment calculations. As a result, an appropriate context for sentiment analysis is determined which takes into account the perspective/context associated with the individual or entity for which the analysis is performed.
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