Integration of an Interactive Virtual Toy Box Advertising Unit and Digital Media Content
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United States of America Patent
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Issued Date -
Apr 4, 2013
app pub date -
Sep 29, 2011
filing date -
Sep 29, 2011
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Abstract
Described are systems and methods for dynamic integration and presentation of advertising content and media content. The method includes providing, by a server computing device, an advertising unit comprising a first content layer including the media content and a media player, a second content layer including the interactive advertising content, wherein the advertising content includes a virtual toy box, and an integration module. The integration module is configured to display the media content in the media player and, after determining that playback of the media content is complete, display the advertising content. The method includes transmitting, by the server computing device, the advertising unit for presentation on the remote computing device.
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