SYSTEM AND METHOD FOR PROVIDING DATA TO A PORTABLE COMMUNICATIONS DEVICE BASED ON REAL-TIME SUBSCRIBER BEHAVIOR
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United States of America Patent
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Issued Date -
Sep 6, 2012
app pub date -
Mar 1, 2011
filing date -
Mar 1, 2011
priority date (Note) -
Abandoned
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Abstract
Timely and relevant advertisements and/or data that are tailored to a subscriber based on real-time behavior information compared to historical behavior information derived from location histories of the subscriber and other subscribers, subscriber-defined preferences, etc. are served to the subscriber. Location history and real-time behavior information are compiled using location information derived from a variety of methods including GPS, associations between the subscriber's mobile communication device and network access points, and other location services.
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