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United States of America Patent

APP PUB NO 20120143705A1
SERIAL NO

13369871

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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Techniques are provided for allowing a merchant to process third party closed-loop instruments (such as gift cards) as if the closed-loop instruments were open-loop instruments. A customer provides card data of a third party gift card to a merchant, e.g., online or in a merchant store, for the purchase of one or more items provided by the merchant. The merchant sends the gift card data to an intermediary that deducts at least a portion of the balance of the gift card. The intermediary sends an offer for the gift card to the customer. If the customer accepts the offer, then the merchant applies the offer towards the total purchase price of the one or more items.

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Patent Owner(s)

Patent OwnerAddress
E2INTERACTIVE INC D/B/A E2INTERACTIVE INC250 WILLIAMS STREET SUITE M-100 ATLANTA GA 30303

International Classification(s)

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Bhattacharya, Ashmit Pleasanton, US 9 346
Bower, Bruce Menlo Park, US 30 523
Briggs, Gary Los Gatos, US 9 192
Gendron, Marc Clovis, US 8 192
Grove, Steve San Jose, US 40 1295
Henson, Tina Fresno, US 5 139
Thomas, Parker Alameda, US 5 139

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