System and Method for Unification of User Identifiers in Web Harvesting
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United States of America Patent
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Issued Date -
Feb 16, 2012
app pub date -
Jul 20, 2011
filing date -
Jul 21, 2010
priority date (Note) -
Abandoned
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Abstract
Web Intelligence that automatically associate different user identifiers that belong to the same user. An analytics system may include a Web crawler that crawls Web-sites of interest, e.g., social media Web-sites. The Web crawler retrieves from the Web-sites data items that were posted by users, who identified themselves on the Web-sites using various user identifiers (e.g., usernames or nicknames). The system may further include a correlation processor that automatically correlates user identifiers that appear in the retrieved data items. The correlation processor may identify different user identifiers that are used by the same user on different Web-sites. Once two or more identifiers have been associated with a given user, the network content and network activity of that user can be jointly analyzed and acted upon.
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