METHOD AND SYSTEM FOR DEFINING AND POPULATING SEGMENTS

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United States of America Patent

SERIAL NO

13081467

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Abstract

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Embodiments of the present invention provide tools and facilities for definition and population of segments to facilitate automated data analysis and automated experimentation based on user interaction with web pages, web sites, and other user interfaces, as well as for carrying out automated tasks related to users who can be partitioned into well-defined segments. Embodiments of the present invention provide a segment-definition language (“SDL”) that allows users and developers to abstractly define segments in a data-independent manner. The SDL provides many operators and constructs for creating and defining segments. SDL-based subsystem components execute SDL segment definitions to assemble segments on behalf of application programs.

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Patent Owner(s)

Patent OwnerAddress
ORACLE INTERNATIONAL CORPORATION500 ORACLE PARKWAY MAIL STOP 5OP7 REDWOOD SHORES CA 94065

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Dalal, Mukesh Portland, US 18 400
Smith, John Houston, US 99 1236
Vincent, Marcus Hilo, US 2 230
Washburn, Greg Oregon City, US 1 22

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