TARGET ADVERTISEMENT SYSTEM AND METHOD IN MOBILE COMMUNICATION TERMINAL
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United States of America Patent
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Issued Date -
Feb 24, 2011
app pub date -
Aug 30, 2009
filing date -
Aug 19, 2009
priority date (Note) -
Abandoned
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Abstract
A target advertisement method in a mobile communication terminal includes a first step of, in a web browser, transmitting keywords having high probability indexes among previously stored keywords, to an advertisement server via the Internet in an initially driven state; a second step of, in the advertisement server, selecting advertisements appropriate for the keywords transmitted from the web browser and transmitting the selected advertisements to the web browser via the Internet; a third step of, in the web browser, displaying the advertisements transmitted from the advertisement server on a first screen of the web browser; and a fourth step of implementing an information searching function or a web surfing function in conformity with a user's desire.
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