MOBILE DEVICE WEBSITE VISITOR METRIC SYSTEM AND METHOD
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United States of America Patent
Stats
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N/A
Issued Date -
Jun 24, 2010
app pub date -
Dec 19, 2008
filing date -
Dec 19, 2008
priority date (Note) -
Abandoned
status (Latency Note)
Importance
Abstract
Visits to a website or the like by mobile devices may be logged and counted based upon a subscriber ID or a session ID. If content is accessed via a carrier site, and a subscriber ID is available for the mobile device, the subscriber ID is used to record and count the visit. If the subscriber ID is not available, the session ID is used to record and count the visit. The session ID is attributed to a session that is initiated when content is accessed by the mobile device from the site. The session continues until the mobile device leaves the site. A cookie may also be set with the mobile device, if possible, and used in lieu of the subscriber and session IDs. More accurate measurements of site visits and visitors via mobile devices are afforded.
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