METHODS AND APPARATUS FOR COLLECTING MEDIA SITE DATA

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United States of America Patent

APP PUB NO 20080170755A1
SERIAL NO

12016080

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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Example methods and apparatus for collecting media site data for use with media exposure measurement systems are disclosed. A disclosed example method involves displaying a first image of a scene and receiving a user-provided selection of a location in the first image. An object of interest in the scene is then identified based on the user-provided selection in the first image. The example method also involves obtaining a distance value representative of an approximate distance between an image capturing device and the object of interest in the scene. A zoom level of the image capturing device is then set based on the distance value to capture at least a portion of the object of interest in the scene. A second image of the object of interest is captured using the image capturing device.

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Patent Owner(s)

Patent OwnerAddress
NIELSEN COMPANY (US) LLC THEA DELAWARE LIMITED LIABILITY COMPANY 150 NORTH MARTINGALE ROAD SCHAUMBURG IL 60173

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Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Hicks, Michael Alan Clearwater, FL 20 363
Nasser, Kamal Palm Harbor, FL 17 806

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