APPARATUS AND METHOD FOR PREDICTING THE PERFORMANCE OF A NEW INTERNET ADVERTISING EXPERIMENT
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United States of America Patent
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Issued Date -
May 15, 2008
app pub date -
Oct 4, 2007
filing date -
Oct 5, 2006
priority date (Note) -
Abandoned
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Abstract
A computer readable storage medium has executable instructions to identify a new Internet advertising experiment including values. The effectiveness of the values in prior Internet advertising experiments is evaluated. The performance of the new Internet advertising experiment is predicted based upon the effectiveness of the values in the prior Internet advertising experiments.
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