Apparatus, systems and methods for broadcast advertising stewardship

Number of patents in Portfolio can not be more than 2000

United States of America Patent

APP PUB NO 20070039018A1
SERIAL NO

11501668

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ATTORNEY / AGENT: (SPONSORED)

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Abstract

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The present invention provides interactive and automated methods and systems that facilitate the improved stewardship of broadcast advertising by all industry participants. The system employs data from multiple sources, such as agency media management systems; broadcaster inventory and sales management systems; agency and broadcaster traffic management systems; and the ConfirMedia.RTM. broadcast monitoring system developed by Verance Corporation; as well as from third-party industry data sources such as electronic program guides, broadcaster and market population data, and audience rating services, to allow the fulfillment of broadcast advertising agreements to be verified and accounted for, and for discrepancies between various data sources to be identified and resolved.

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Patent Owner(s)

Patent OwnerAddress
VERANCE CORPORATION10145 PACIFIC HEIGHTS BLVD SUITE 200 SAN DIEGO CA 92121

International Classification(s)

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  • 2006 Application Filing Year
  • H04N Class
  • 6798 Applications Filed
  • 4236 Patents Issued To-Date
  • 62.32 % Issued To-Date
Click to zoom InYear of Issuance% of Matters IssuedCumulative IssuancesYearly Issuances200620072008200920102011201220132014201520162017201820192020202120220255075100

Inventor(s)

Inventor Name Address # of filed Patents Total Citations
Angelico, Dean Anthony Carlsbad, CA 6 332
Bagnall, Robert Richard San Diego, CA 1 152
Geller, Harold Samuel Edison, NJ 1 152
Klueck, Cherri Lynn La Mesa, CA 1 152
Saslow, Steven Andrew Henryville, PA 1 152

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Patent Citation Ranking

  • 152 Citation Count
  • H04N Class
  • 96.06 % this patent is cited more than
  • 18 Age
Citation count rangeNumber of patents cited in rangeNumber of patents cited in various citation count ranges569643912011236145292421117901 - 1011 - 2021 - 3031 - 4041 - 5051 - 6061 - 7071 - 8081 - 9091 - 100100 +05010015020025030035040045050055060065070075080085090095010001050

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