System and method for using e-mail as advertisement medium
Number of patents in Portfolio can not be more than 2000
United States of America Patent
Stats
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N/A
Issued Date -
May 15, 2003
app pub date -
Sep 25, 2002
filing date -
Sep 26, 2000
priority date (Note) -
Abandoned
status (Latency Note)
Importance
Abstract
It is an object of the present invention to use electronic mail as an advertising medium so as to provide a user with an advertisement having a large information-communicating effect. A mail server 40 stores various advertising information items received from various advertisers, as well as distribution dates and/or times and/or recipient user attributes (region of residence, age, sex, etc.) and other such distribution conditions established by respective advertisers for respective advertising information items. When electronic mail is to be sent to a user 20 associated with mail server 40, such server 40 selects an advertising information item or items for which the current date and/or time, attribute or attributes of user 20, and/or the like match the previously established distribution condition or conditions, and affixes such advertising information item or items to a user-defined header of electronic mail which is sent to recipient user 20. Specially designed mail software 21 is present at a computer associated with recipient user 20, such specially designed mail software 21 extracting advertising information item or items from such user-defined header of received electronic mail and displaying same at a mail body or within a progress display window during downloading of mail.
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